About Me

Sierra is an award-winning Senior Designer with extensive experience in art direction and multidisciplinary design. With a strong foundation in agency environments, she is highly proficient in digital design, branding, and print, and is accustomed to delivering high-quality work under fast-paced timelines.

Sierra holds a BFA in Graphic Design from the University of Tennessee and a BS in Communications with a concentration in Digital Media from Milligan College, providing her with a well-rounded understanding of both design and communication strategy. She is skilled in developing ADA-compliant, modern web experiences and producing clear, effective visual and written content across formats. She approaches each project with a commitment to elevating the work and is consistently driven to expand her capabilities. Sierra thrives in collaborative, high-performance environments and brings a disciplined, solutions-oriented perspective to every assignment.

Best of Show

Zoo Knoxville "Dawning" Teaser,
American Advertising Awards, Knoxville

2024

2 Gold & 2 Silver ADDYs

Zoo Knoxville "Dawning" Teaser (Gold), Zoo Knoxville Brew at the Zoo Posters (Gold), Zoo Knoxville Dawning Launch, Zoo Knoxville Conservation Clarissa Installation

2024

1 Gold & 4 Silver ADDYs

Thrive Magazine (Gold), DS 2022 Holiday campaign, Boo At the zoo illustrations, zoo knoxville food truck design, zoo knoxville Otters Campaign

2023

Webflow Blog Feature: 22 Inspiring Graphic Design Portfolios You Need to See

Webflow Blog

2021

Experience

Senior Consultant - Designer

ERM Shelton

2024 - Present

ERM Shelton is an agency with a focus on sustainable projects and clients. There I work on websites, campaigns, sustainability reports and more. Notable clients include Meta, Apple, Cotton Incorporated and more.

Freelance Designer

Self-employed

2023 - Present

I took a break to travel and freelance, which led to ongoing work with many clients, including Dollywood, The Harlem Globetrotters and Zoo Miami, among others.

Senior Designer

Designsensory

2018 - 2023

At Designsensory, I designed websites, ad campaigns, branding and much more as I worked at the pace of a full-service agency. As Senior Designer, I assisted in mentoring younger designers and ensuring overall project success. Notable clients included Bush’s Beans, The Biltmore, The University of Tennessee and more.

Experience

ERM Shelton

Designer
April 2024 - Present

Designsensory

Senior Designer
September 2018 - December 2023

My Clients

Now you know me.

Take a look at my work and get to know my style.

View Work