Jobs for TN Campaign

Digital, Social
Programs Used


About the Project

2020 brought a lot of changes, one of which was that 20 million people lost their jobs. The State of Tennessee asked us to create a campaign to promote their new jobs site and get people excited about the future of their careers. We pulled out 6 key areas of Tennessee infrastructure to highlight, blending images of confident people with images of their work. I worked closely with the Art Director to execute her vision and knock out the campaign in the span of a week. The campaign included social, banner ads, billboards and more.

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